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Email Design System is a collection of standardized components that can be mixed and matched to build designs.Having a design systems means we don’t have to design our own legos. Essentially, we have a library of pre-designed modules that we select and put together based on your website design and brand guidelines. you might need an email template with 3 modules; one with an image and accompanying text; one with two images, descriptions and a CTA; and one with three stand-alone images. Once the modules have been approved, you will then have a template that can be utilised over and over again for each new email within that campaign. With a modular email template, you will have an email set up and ready to go to anyone who triggers it.





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